TSO Fall 16/17 Campaign

September holds a lot of different meaning for the people of Toronto; the end of summer, the beginning of a new school year, celebrities at large during TIFF, the Blue Jays potentially making their way to the playoffs, and a lot more. It truly is a time of excitement, change and a lot of hustle View full post


Telus launches “The Giving Effect”

At Haft2, we are committed to doing good by doing better in our work, ourselves, and the world. We hire our team based on this shared principle and even operate the Haft2GiveBack program to grant pro-bono work to charities that really need the help. Being that caring for others is one of our key values, View full post


Airbnb Goes Retro

Airbnb has taken the world by storm with not only their stand-out service but also their advertising. Their latest campaign targets the Brooklyn area with retro ads encouraging viewers to “Call or Text” a number for more information. The campaign is an effort to boost their sponsorship of the Brooklyn Half Marathon with billboards and View full post


Love & Basketball & Advertising

Heading into the tail-end of the NBA playoff season we’re starting to see new and amplified marketing to not only create hype around the final 4 competing teams, but also to extend the performance and personalities of some of the top players and the brands they endorse. Toronto is experiencing a high this year with View full post