Here comes the…tasteful pop of colour?

It’s that time of year where birds are singing, flowers are blooming, and couples are committing to spend the rest of their lives together – yes we’re talking about wedding season! Although the first image that comes to mind for traditionalists might be that of the big white dress, weddings are evolving and colours we View full post


Airbnb Goes Retro

Airbnb has taken the world by storm with not only their stand-out service but also their advertising. Their latest campaign targets the Brooklyn area with retro ads encouraging viewers to “Call or Text” a number for more information. The campaign is an effort to boost their sponsorship of the Brooklyn Half Marathon with billboards and View full post


Love & Basketball & Advertising

Heading into the tail-end of the NBA playoff season we’re starting to see new and amplified marketing to not only create hype around the final 4 competing teams, but also to extend the performance and personalities of some of the top players and the brands they endorse. Toronto is experiencing a high this year with View full post


New Instagram Logo Sparks…Creativity

Just a few weeks ago Instagram made a big change to their brand which shook the world. If you haven’t updated your phone recently, Instagram redesigned their logo to a much more modern logo. The new logo dons a simple and flat design look, which Facebook reported, “stays true to true to the camera and View full post