World Animal Protection had completed a 52-page report entitled ‘Taken for a Ride’, outlining deplorable conditions experienced by elephants used for tourism in Asia. The organization wanted to develop an engaging online précis of the report and make it available in sixteen countries around the world.
The Baobab Summit is a signature event for Mastercard Foundation’s Scholars Program. Haft2 was engaged to revamp the graphic look of the 2017 Summit to reflect the youthful vibrancy of the attendees and the host city of Johannesburg, South Africa.
Every June, Right To Play (RTP) encouraged schools across Canada to participate in a day of play where children learn about leadership through educational games and activities. The day had been loosely tied to optional fundraising, but in 2017, the mandate was to formalize the fundraising component and increase revenue from schools by 10–20%.